Saveggy

Saveggy® is revolutionizing the way food is protected. Their plant-based edible coatings extend the shelf life of fresh vegetables and fruits. It is easily applied by using dipping or spraying after harvest. Saveggy is a visionary food-tech company that combines cutting-edge technology with a passion for nature and environmental responsibility. They are driven by the desire to reduce food- and plastic waste and create a more sustainable food system. By transforming the way vegetables and fruits are handled, Saveggy is on a mission to make a lasting difference for future generations. For a future in harmony with nature.

Our assignment: We are responsible for Saveggy’s consumer insights & brand strategy and support them in everything from ethnographic research to brand positioning and design.

Client: Saveggy

Design team: Kristina de Verdier, Pär Wolfner, Jonas Lundin