Pampas Deli

Pampas Deli is a Swedish brand, which brings Argentinean flavours to Sweden. We started our journey with Pampas Deli back in 2012 to develop their brand identity and packaging design. The first product out was Dulce de Leche, an indulgent Argentine milk caramel. The recipe which is 182 years old is written by the servant of the former Argentine president Juan Manuel de Rosas in 1829. Today in Sweden there are many blogs and recipes using Dulce de Leche. But it takes time to make the product from scratch, you have to boil a condensed milk metal can for hours.


Kristina de Verdier, Sara Danstad, Therese Eklund